The Performance Marketing Guide to Programmatic AdvertisingDownload Now
Programmatic advertising over the last 12 months has generated ad spend of more than £3 billion – making up 79% of all UK digital display ad spend.
Programmatic marketing platform Admedo and PerformanceIN team up to bring you the Performance Marketing Guide to Programmatic Advertising, delivering actionable insights on how you can maximise the performance channel to reach of your audience at scale.
Download the guide to learn about:
- Programmatic advertising and its impact on performance marketing
- Driving your performance with relevance
- How data can help power your performance
- Setting yourself up for programmatic success