1.1 The Site, the Admedo Platform and the Admedo Services may include, but are not limited to, the provision of an online self-service, real-time bidding advertising application whereupon user-generated-content (‘UGC’) may be uploaded, posted and accessed which may include text, reviews, articles, images, graphics, photos, stories, audio, video, software, audiovisual combinations as well as interactive features (including file-sharing facilities by way of the social media icons where applicable) and other materials in any form, medium or technology now known or hereinafter developed that may be viewed on, accessed through or disseminated publicly on the Site or the Admedo Platform for Your use and for the use by an Admedo Subscriber (or a visitor to the Site as the case may be to the extent permitted by the functionality of the Site).
1.2 By using any of the Admedo Services, the Site and the Admedo Platform, You expressly agree to be bound by these Terms and all applicable laws and regulations governing the Admedo Services, the Site and the Admedo Platform. These Terms form a legally binding agreement between You and Admedo and apply to all Admedo Subscribers to the Admedo Services who may also be contributors of UGC posted on the Site or the Admedo Platform.
1.3 You should read these Terms carefully and ensure that You understand the effect before proceeding to use the Admedo Services. If You disagree with any part of these Terms, do not use the Site and the Admedo Platform. If You violate these Terms, Admedo may terminate Your use of the Site and the Admedo Platform, bar You from future use of the Site and the Admedo Platform and/or take appropriate legal action against You. Admedo reserves the right to change these Terms at any time without notice, effective immediately upon posting on the Site or the App Site. Please check this page periodically. You agree that Admedo will treat Your use of the Admedo Services, the Site and the Admedo Platform as acceptance of the Terms including Your continued use subsequent to any changes being posted on the Site or the App Site.
2. IP License
2.1 When using the Site or the App Site to access the Admedo Services, if You make use of a feature that allows You to publish any UGC via the Site or the App Site in connection with placing advertisements by way of uploading text, comments, links, photos, You automatically grant to Admedo, a worldwide, non-exclusive, royalty-free, perpetual, transferable licence (with right to sub-license) to use, record, publish, distribute, prepare derivative works of, display and perform all that UGC, or any part of it, and the Intellectual Property Rights therein, in connection with the provision of the Admedo Services, including without limitation the promotion and redistribution of all or part of Your UCG (and derivative works thereof) in any media formats and through any media channels (‘IP Licence’).
‘UGC’ means content provided/ generated by an Admedo Subscriber when accessing and using the Admedo Services which are uploaded, embedded or otherwise displayed and/ or stored on the Site or the App Site by an Admedo Subscriber for any purpose which may include but are not limited to text, articles, images, graphics, photos, stories, audio, video, software, audio-visual combinations, interactive features and other advertising materials in any form, medium or technology now known or hereinafter developed.
2.2 Unless terminated (or suspended) for reasons such as those set out in the Licence or unless Admedo is no longer providing the Admedo Services to You, the above IP Licence granted by You terminates when Your UGC is removed/ deleted. You must contact Admedo by email to request removal or deletion of UGC or cancellation of Your subscription in accordance with Your Admedo Subscription Software Package and the terms of Your White Label Retail Software as a Service Licence (agency) or Your Admedo Subscriber Licence (advertiser).
2.3 Admedo do not guarantee any confidentiality with respect to UGC and You understand and agree that You are solely responsible for Your own UGC and the consequences of posting or publishing it. Admedo do not claim ownership of the UGC You submit or make available for inclusion on the Site. You retain all of Your ownership rights in Your UGC but You grant the limited IP Licence set out in Clause 2.1.
3. Admedo Content on the Site
With the exception of UGC submitted to the Site or the Admedo Platform by You, all other content and the selection and arrangement of such content on the Site or the Admedo Platform constitutes “Admedo Content” and is either owned by, or licensed to, Admedo and is subject to copyright, trade mark rights, and other intellectual property rights of Admedo and licensors of Admedo. Such Admedo Content is protected by UK copyright laws and international laws. Any third party trade or service marks present on Admedo Content not uploaded or posted by You are trade or service marks of their respective owners. Such Admedo Content may not be downloaded, copied, reproduced, distributed, transmitted, broadcast, displayed, sold, licensed, or otherwise exploited for any other purpose whatsoever without the prior written consent of Admedo or, where applicable, the licensors of Admedo. Admedo and/ or its licensors reserve all rights not expressly granted in and to their Admedo Content.
4. Copyright License
We will terminate the privileges of any Admedo Subscriber who uses the Site or the Admedo Platform to unlawfully transmit copyrighted material without a licence, express consent, valid defence or fair use exemption to do so. In particular, Admedo Subscribers who submit UGC to the Site or the Admedo Platform must ensure that the UGC they upload does not infringe the copyrights or other rights of third parties (such as privacy or public rights). After proper notification by the copyright holder or its agent to us, and confirmation through court order or admission by the Admedo Subscriber that they have used the Site or the Admedo Platform as an instrument of unlawful infringement, We will terminate the infringing Admedo Subscriber’s rights to use and/or access the Site. We may, also in our sole discretion, decide to terminate an Admedo Subscriber’s right to use or access the Site or the Admedo Platform prior to that time if We believe that the alleged infringement has occurred.
5. Verification and Registration
In order to become an Admedo Subscriber and to gain access to the Admedo Services, You must register on the Site, be verified and obtain an Admedo Login in accordance with the terms of Your White Label Retail Software as a Service Licence (agency) or Your Admedo Subscriber Licence (advertiser).
6. General Restrictions on Use
Subject to the following express restrictions, Admedo grants You permission to access and use the Site, the Admedo Platform and the Admedo Services. You may view Site or App Site pages, download Site or App Site pages (for caching purposes only) and print Site or App Site pages (excluding Site or App Site images) and retain a copy of the same solely for Your own personal, non-commercial use. You agree that Your failure to adhere to any of these restrictions shall constitute a breach of these Terms on Your part. You agree.